Nexwork

context

Nexwork is a white-label platform that brings together event management and AI-assisted accounting in a single, intuitive experience. From handling attendee requests to managing locations and client communication, the application streamlines the entire event lifecycle. On the finance side, users can easily browse, edit, and send invoices with smart support from integrated AI features. Ignis was brought in to define the visual identity and deliver a cohesive user experience across both sides of the product — creating a brand and interface that feel modern, reliable, and ready to scale.

Context

scope

UI/UX Design

Branding Design

Visual Identity Design

Scope

industry

MICE

Technology

Accounting

Industry

context

Nexwork is a white-label platform that brings together event management and AI-assisted accounting in a single, intuitive experience. From handling attendee requests to managing locations and client communication, the application streamlines the entire event lifecycle. On the finance side, users can easily browse, edit, and send invoices with smart support from integrated AI features. Ignis was brought in to define the visual identity and deliver a cohesive user experience across both sides of the product — creating a brand and interface that feel modern, reliable, and ready to scale.

Context

scope

UI/UX Design

Branding Design

Visual Identity Design

Scope

industry

MICE

Tech

Accounting

Industry

Designing Clarity for Complex Operations

The Nexwork platform brings structure and usability to the fast-paced world of event and financial management. From venue sourcing to AI-generated invoices, the interface supports a seamless workflow for both providers and clients. Our design focused on clean information architecture, subtle branding, and user-friendly patterns — helping the product feel intuitive at every touchpoint, no matter how many moving parts are involved.

Designed with users, tested by consultants

With Nexwork’s core users working just a few desks away, we embedded direct feedback into every design stage. Workshops, moderated sessions, and real-time feedback chats allowed us to test assumptions fast, optimize flows, and ensure that even niche edge cases were accounted for. For wider validation, we leveraged tools like UserTesting.com and Fullstory — helping us ship with confidence.

A distinctive visual identity for a modern B2B product

To reflect Nexwork’s bold step forward in the MICE industry, we crafted a visual identity that feels both professional and forward-thinking. The new logo combines sharp geometry with subtle motion cues — a nod to the platform’s dynamic workflows. A clean, tech-savvy color palette paired with accessible, modern typography helps reinforce clarity across interfaces. The result: a brand look that stands out in a conservative market while building trust with enterprise clients from first glance to final invoice.

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